9FIVE BLOG

These last couple of years have been... interesting to say the least. In response to how things have been going for much of the world, we felt we needed to brighten our eyewear lineup. Inspiration can come from anywhere, but in the case of our newest collection, we drew from the earth itself in the form of a Ruby crystal. The meanings associated with the Ruby are vast, but the overarching theme is that they are "a stone of good fortune and this means fortune of the body, mind, and soul." Indeed, everyone could use a little of that.

So, we are proud to introduce our newest collection, Ruby, which features a deep-dark transparent red combined with our signature 24k gold plated stainless steel. Each pair comes with an option of black, Ruby gradient, or clear lens. We've included a unique blend of frames for this collection including: Avenue, Bishop, Caps LX, Lawrence, Locks, Ocean, St. James, and St. James XL. Shop the entire collection here or click the image below.

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The Limited Edition Gold Scale Collection is available now. This collection features 24k gold-plated stainless steel, and 100% handmade transparent gold acetate adorned with a custom scale etched pattern. You can find this colorway featured on the 22, Angelo, Belmont, Caps, Lawrence, Locks, and St. James frames. Shop the entire collection now on 9FIVE.com

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Take a closer look at our new Leo frame. Learn about this frame's design origin and inspiration. Click here.

This collection features dark rich brown transparent acetate paired up with our signature 24k gold plated stainless steel metal hardware, and your choice of clear or warm-chestnut gradient lenses. Shop the entire collection here.

Shoutout Kamaru Usman seen below wearing our very own 22 sunglasses in black and gold!

Actually, it’s a 9FIVE classic, the “Fronts”, but we haven’t made these since 2012. We’ve modernized it a bit. 

The Fronts  to create a versatile frame that can be worn to any occasion. The Fronts are the perfect everyday that are light and very comfortable that combines retro fashion and modern sleek execution. Available in black / 24k gold. Check them out here.

Our newest frame the Drips have landed. Like all of our eyewear, they feature handmade acetate along with 24k gold plated steel metal elements. The detail that separates these from anything we've done before, is the sculpted "drip" on the temple tip. We also included a throwback gold bar logo on the outer temples along with a engraved temple cap on each side. Take a trip and check these out here.

We're keeping the ball rolling for this year's steady stream of releases with our newest collection, "Showtime." This collection features deep purple acetate frames and arms, mixed with our signature 24k gold plated steel metal components, topped off with a beautiful purple gradient lens. We sprinkled in some styles for everyone including: Capital, Clarity, Docks, Drips, Lawrence, and Locks. Take a look at the entire collection here!

It's hard for us to comprehend, but we have officially been making eyewear for 12 years! And to celebrate our 12th year in business, we decided to run back our teal color we previously used in our logo. Our new Tiffany collection features transparent teal acetate along with lenses that have a reflective coating that changes color depending on what is being reflected in the lens. The collection is quite beautiful. Check them out here!